My therapist told me to write down my feelings…
https://corporatetrauma.co.uk/
SKILLS
creative direction
campaign
culture-driver
visual design
entrepreneurship
brand building
adobe cc
illustration
ai creative
narratives
concepts
apparel design
OUTPUT
new brand
campaign
apparel
illustration
background
What does a burnt out millennial do with a decades worth of corporate experience? Channel it into a tongue-in-cheek lifestyle and streetwear brand, ofc.
From a natty wine-fuelled dinner party idea to a live brand and marketplace, with passive aggressive slogans that resonate with anyone who’s been managed by Bob, designed for Bob the Target Customer or received a disparaging, misogynistic, ageist, micro-aggressive remark from Bob.
campaign videos
A narrative inspired by broken promises and terrified colleagues who need you to stay in your lane.
I storyboarded, directed, shot, performed, edited, colour graded, sound mixed and designed a 30 seconds narrative-driven campaign, in addition to 15 seconds and 6 seconds teasers.